Solstice Benefits, Inc., Wins Three dotCOMM Creative Awards
August 10, 2017
Dental and vision insurer Solstice Benefits, Inc. (Solstice) was named a dotCOMM Awards winner, earning two Platinum Awards for its brand identity campaign and Women’s Dental Health eBook. Only 13 percent of over 2,200 submissions reached the platinum level. Solstice also won a Gold Award for its insurance broker blog. The award-winning pieces demonstrate Solstice’s ongoing commitment to health literacy, consumer value and education.
Solstice understands the value of providing consumers with clear, concise marketing communications in an industry that is ever-changing and often confusing to consumers. With studies showing that a great number of consumers do not understand general insurance terms or their own insurance benefits, Solstice focuses on building greater consumer understanding and engagement, which leads to higher participation and utilization of insurance coverage.
“Whether it’s a blog post aimed at increasing awareness about relevant dental and vision health topics, or content that helps our brokers keep track of current industry trends, we strive to create communications that are fun, easy to understand and that improve the lives of our customers,” said Alissa Gavrilescu, Solstice Director of Marketing. “We are proud of the work our small team has produced, and even more excited that consumers found our content helpful and informative.”
Solstice provides dental and vision insurance coverage to more than 700,000 members nationally, and has built the current No. 1 largest Open Access DHMO provider network in Florida and New York. In 2013, Solstice created an award-winning broker exchange and benefits administration platform — the Solstice Marketplace. In 2016, Solstice was ranked the No. 16 insurance company on Inc. magazine’s fastest-growing private companies list. For information on Solstice, contact 1.877.760.2247 or visit www.SolsticeBenefits.com
About the dotCOMM Awards
dotCOMM Awards is an international competition, which recognizes excellence in digital communication and web creativity. Submittals are evaluated based on elements such as content, design, interactivity, social media, video, blogs, apps, which are all important components of marketing and advertising campaigns, as well as digital public relations.
There were over 2,200 entries from across the United States, Canada and 13 other countries in the dotCOMM Awards 2017 competition. Submittals came from advertising agencies, PR firms, production companies, digital shops, marketing and communication departments and freelancers. Entrants included designers, content producers, developers, video professionals, digital artists, account supervisors, creative directors and corporate executives.
The organization behind the award is the highly respected, Association of Marketing and Communication Professionals (AMCP), which consists of some of the most influential and recognized evaluators in the communication and marketing industry. Their stamp of approval signifies that an organization’s web and digital work is ranked among the best in the world.
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