Solstice Wins 6 Hermes Creative Awards
May 30, 2018
Dental insurer, Solstice Benefits, Inc., (Solstice) was named a Hermes Creative Awards winner for the fifth time, earning Platinum honors for its member blog, Gold for its member newsletter and Honorable Mentions for its Facebook site, the placement of its press release on Oral Health and National African-American Women’s Fitness Month, an insurance broker email communication (Back to Basics) and a social media video (Don’t Let Bad Breath Get in the Way), six in total. Solstice was selected from over 6,000 entries and was recognized alongside major brands including Hilton, Citi, Deloitte, Fender, Johns Hopkins, who also won Platinum in other categories.
Solstice prioritizes creating clear, educational and creative marketing materials that engages diverse consumers. With studies showing that only 12 percent of consumers understand their health information, and 65 percent wanting to know more about their dental benefits, Solstice creates and tailors its contents to meet these needs. Moreover, studies show that a greater understanding of oral health and dental benefits promotes higher participation and utilization of insurance benefits.
“We are constantly working in every facet of our organization, to fulfil our mission and improve the lives of those we serve,” says Chief Operating Officer, Carlos Ferrera. “Whether it’s our recent Communications Awards, or our current Hermes Awards, we are thrilled to be recognized for our consistent efforts, using varied communication tools, to drive home the message that oral health is vital and connected to overall health.”
Solstice provides dental and vision insurance coverage to more than 700,000 members nationally and has built the current No. 1 largest Open Access DHMO provider network in Florida and New York. Solstice created an award-winning broker exchange and benefits administration platform — the Solstice Marketplace. In 2016, Solstice was ranked the No. 16 insurance company on Inc. magazine’s fastest-growing private companies list.
About the Hermes Creative Awards
Hermes Creative Awards honor creative professionals involved in the concept, writing and design of traditional and emerging media, and recognize outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.
Winners are selected from 195 categories grouped under advertising, publications, marketing/branding, integrated marketing, public relations/communications, electronic media and pro bono.
There were over 6,000 entries from throughout the United States, Canada and numerous other countries in the Hermes Creative Awards 2018 competition. Entries came from corporate marketing and communication departments, advertising agencies, PR firms, design shops, production companies and freelancers.
Hermes Creative Awards is administered and judged by the Association of Marketing and Communication Professionals (www.amcpros.com). The international organization consists of several thousand marketing, communication, advertising, public relations, media production and freelance professionals. AMCP oversees awards and recognition programs, provides judges and rewards outstanding achievement and service to the profession.
A list of Platinum and Gold Winners can be found on the Hermes Creative Awards website at www.hermesawards.com .
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