Solstice’s Alissa Gavrilescu Receives Honors Certification in Inbound Marketing

February 13, 2013 - Plantation, Fl

Inbound Marketing University awards the Inbound Marketing Certification with Honors to Alissa Gavrilescu, Marketing Director, Solstice, as part of its comprehensive Internet marketing training program (http://inboundmarketing.com).

This certification acknowledges Gavrilescu’s proficiency in inbound marketing principles and best practices. These principles include: blogging, search engine optimization, social media, lead conversion, lead nurturing and closed-loop analysis.

Inbound marketing certification is a benchmark of excellence for Internet marketing professionals showing advanced proficiency in the latest principles of marketing including: inbound marketing, blogging, SEO, Social Media, keyword strategy, landing pages, lead nurturing, email marketing, public relations, marketing analytics and mobile marketing.

Gavrilescu joins an elite group of Inbound Marketing Certified Professionals. Over 2,000 individuals have successfully passed the IMU program. She achieved this certification with an Honors Distinction which is awarded to graduates with an exceptional understanding of inbound marketing. Only the top 15% of exam takers achieve this level of certification.

To complete the Inbound Marketing Certification, Gavrilescu completed 18 in-depth classes covering each facet of inbound marketing and passed a comprehensive certification exam. (View the full list of classes: http://inboundmarketing.com/university/classes)

The courses are taught by a knowledgeable faculty of professors, including New York Times’ best-selling author Chris Brogan, Google’s Analytics Evangelist Avinash Kaushik, Internet celebrity Gary Vaynerchuk, best-selling author and international speaker David Meerman Scott, and more. (View all professors:
http://www.inboundmarketing.com/university/professors)

This certification is administered by HubSpot.

About InboundMarketing.com:

InboundMarketing.com is an online community and certification program for marketers. The site’s content teaches a new style of marketing that emphasizes business uses of social media, content creation and search engine optimization for marketing. InboundMarketing.com is hosted and moderated by HubSpot, Inc. Register for InboundMarketing.com at http://inboundmarketing.com/user/register.

About HubSpot:

HubSpot, Inc. provides Internet marketing software that helps businesses get found online, generate more inbound leads and convert a higher percentage of those leads into paying customers. HubSpot's software platform includes tools that allow professional marketers and business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. Based in Cambridge, MA, HubSpot can be found at http://www.hubspot.com. HubSpot's free marketing tools can be found at http://grader.com.

About Solstice:

Solstice is a privately held Florida corporation based in Plantation, Fla. Solstice administers and markets dental, vision, pharmaceutical, life and short- and long-term disability benefits plans. Solstice and its affiliates also offer life insurance benefits in Florida, and Third Party Administration (TPA) services in the Florida, New York, New Jersey, Connecticut, Georgia, Pennsylvania, Illinois, California, Maryland and Ohio markets—and are in the process of expanding nationwide. It was named one of “Florida’s Best Companies to Work For 2012” by Florida Trend and ranked No. 15 in the Insurance Industry on Inc. magazine’s 2012 “America’s Fastest Growing Companies” list. For information on Solstice, contact 1.877.760.2247 or visit www.SolsticeBenefits.com.

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